Thursday, 14 September 2017

Task 7: Music Video Ananlysis (Task 4)




What I have learnt:
This close analysis of Logic's 1-800 music video has taught me a lot about narrative theorists that can be applied in music videos and given me ideas about what elements I want to include in my music video. This video was built up with a strong narrative that was emotional and had a strong message. During my analysis, I discovered that an element of the video went against part of Goodwin's theory as he suggested that all males that appear in music videos are dominant and the stereotypical 'Real man'. However, this was not the case in Logic's 1-800 music video because it was based around the topic of homosexuality and the protagonist completely contrasted to what Goodwin thought happened. The fact that a theory was challenged in this video and that it focused on a difficult topic made for an engaging video which could be consumed like a film with character types and elements of Todorov's theory evident in the production. If I choose to make my music video more narrative based, I will use this video as an example because this is one of the best story lead music videos I have seen.

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